We would like to extend an invitation for you to connect with the franchisees who purchase your products and services every day. There are multiple ways to interact with the franchisees, including associate membership; advertising in our quarterly magazine, Geared Up, the annual Products & Services Directory or our website.

Through our basic associate member program, you will enjoy extensive benefits and privileges designed to make your connection to the Planet Fitness franchisee community more rewarding.

Benefits of associate membership:

  • Use of PFIFC Associate Member logo.
  • Recognition throughout the year as a PFIFC associate member on
  • Complimentary company listing in and copy of Geared Up and annual Products & Services Directory.
  • Ten percent off annual insertion rates for advertisements in Geared Up and the annual Products & Services Directory.
  • Opportunity to exhibit at the PFIFC Franchisee Convention.

Want more?

PFIFC Annual Partnership Packages offer you the opportunity to enhance your exposure with Planet Fitness franchisees by bundling an array of benefits. As a reminder, all partnership packages include a trade show booth at our annual convention. By bundling your associate membership, advertising, trade show booth and convention sponsorship, you receive significant discounts versus purchasing the same items à la carte.

In addition to providing options to showcase your products and services to Planet Fitness franchisees through print and digital advertising, we also offer opportunities to connect with our members via in-person meetings, as well as virtual Town Halls and webinars.

Details on our Partnership Packages, pricing, convention exhibitor/sponsorship opportunities, advertising specifications and more are included in the linked Partnership Opportunities packet.

To secure your Partnership Package and your booth for 2024, please contact Ronnae Williams at [email protected] or 678-941-0296.