PLNTF Holdings Holds Grand Openings for Two New Illinois Locations, One Indiana Location
PLNTF Holdings celebrated the grand openings of several new Planet Fitness® clubs. It held grand openings for its 88th and 89th clubs, which opened in January in Chicago and Schaumburg, Illinois, respectively. Then May 3, the franchise opened its 90th location in Terre Haute, Indiana. In total, the three grand opening events had about 900 people attend.
The franchise group held a grand opening event for its new 20,800-square-foot club in the Ford City Mall on the southside of Chicago. Attendees at the event included 18th Ward Chicago Alderman Derrick Curtis, Bogan High School, the Chicago Bulls and the Chicago White Sox. PLNTF Holdings also presented a check for $2,500 to Bogan Principal Alahrie Aziz-Simms. During the event, PF® members and potential members were able to win giveaway prizes, take pictures with the Chicago Bulls six championship trophies and enter a raffle that included White Sox tickets, signed balls and photographs from Sox players. Southpaw, the Sox mascot, was also there to hang out with the attendees.
A few days before the grand opening event in Chicago, PLNTF Holdings also had the grand opening/ribbon cutting ceremony for its new 22,988-square-foot Planet Fitness in Schaumburg. The event’s participants included Schaumburg Mayor Tom Dailly, the Schaumburg Business Association, the Boys & Girls Club Schaumburg, the Chicago Bulls, the Chicago Wolves, the Schaumburg Boomers and the Northwestern Wildcats. In addition, PLNTF Holdings donated $2,500 to the Boys & Girls Club of Schaumburg for its upcoming Golf Fore Kids outing, which the group will also be a part of soon. Attendees were able to win prizes, take part in a raffle that included Bulls and Boomers tickets and take pictures with the Chicago Bulls six championship trophies as well as mascots Coop from Boomers, Willie the Wildcat from Northwestern and Skates from Wolves.
On May 3, the franchise group celebrated the grand opening of its club in Terre Haute, which is its 90th club overall and second club in the city. For the ribbon cutting and grand opening ceremony, the group partnered with the Terre Haute Chamber of Commerce, Indiana State University, the Indiana Pacers mascot, an Indiana Pacers player and an Indianapolis Colts player. As part of the festivities, the group brought out Joey Logano’s famous No. 22 Shell-Penzoil Ford Mustang, which attracted hundreds of race fanatics. Sycamore Sam, the Indiana State University mascot, was at the event to pose for pictures and hand out ISU merchandise. Additionally, the group’s activation team helped members and potential members tour the club and learn more about Planet Fitness. Attendees were able to get giveaways and enter for a chance to win prizes that included Joey Logano, Indiana State University and Planet Fitness-related items. There was also food and drink offerings from two popular local food trucks.